Preheat oven to 375 degrees F.
In the KitchenAid, add the water and then yeast. Let it sit and "proof" about 5-8 minutes.. you should see it foam up on the top if you have the yeast at the right temperature.
Add the brown sugar, salt, oil, and flour - and mix well with the hook attachment, 3-4 minutes.
Once mixed it should become very elastic - turn off the mixer.
Prepare 2 baking sheets - lay your silicone mat on each and lightly dust with flour - set aside.
Lightly oil your hands with olive oil, and pull the dough from the mixing bowl. Form into a ball and knead lightly for 1-2 minutes on a lightly floured surface.
Lay the ball of dough on the bigger cookie sheet and roll into a 10x12 rectangle.
Cut into strips with a pizza cutter, and give each a twist.
Using a pastry brush, lightly brush each stick with melted butter and add any additional seasonings before they bake.
Bake at 375 for 10-12 minutes or until light brown.
Store in a covered container - though they usually don't make it that far.